![LA Bev FINAL.png](https://static.wixstatic.com/media/a345c3_f64008ae472a447aab65534ceaeee525~mv2.png/v1/fill/w_200,h_57,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/LA%20Bev%20FINAL.png)
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SUSTAINABILITY
America's Leading Beverage Companies Make 100% Recyclable Plastic Bottles including caps
American's leading beverage companies - The Coca-Cola Company, Keurig Dr Pepper and Pepsi Co - unite to reduce new plastic use and increase collection of their valuable bottles through a new sustainability initiative. This initiative is being executed in conjunction with the World Wildlife Fund, The Recycling Partnership and Closed Loop Partners. Industry is investing $100 million, to be matched for an equivalent of $400 million, to improve sorting, processing and collection in areas with the biggest infrastructure gaps to help increase the amount of recycled plastic.
The initiative includes:
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Measuring industry progress in reducing the use of new plastic in the US
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Improve the quality and availability of recycled plastics in key regions
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Launch a public awareness campaign to help consumers understand the value of 100% recyclable bottles
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Work together to leverage our packaging to remind consumers that our bottles are 100% recyclable and can be remade into new bottles.
![](https://static.wixstatic.com/media/12c18de97a854bbe961f4b3d52f13b46.jpg/v1/fill/w_136,h_83,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/12c18de97a854bbe961f4b3d52f13b46.jpg)
![bottles.png](https://static.wixstatic.com/media/a345c3_435f83af6741457084d1afb139419cdf~mv2.png/v1/fill/w_89,h_99,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/bottles.png)
![](https://static.wixstatic.com/media/a21bd45505714dc2a8b9693c49ddd117.jpg/v1/fill/w_123,h_82,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/a21bd45505714dc2a8b9693c49ddd117.jpg)
Why PET?
What makes our bottles unique is what they’re made from. It’s a light and strong plastic material called PET that’s in high demand because it’s 100% recyclable and can easily be remade into new plastic bottles and many other everyday products.
![](https://static.wixstatic.com/media/12c18de97a854bbe961f4b3d52f13b46.jpg/v1/fill/w_129,h_78,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/12c18de97a854bbe961f4b3d52f13b46.jpg)
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Industry reduces virgin plastic use
America’s beverage companies have saved HUNDREDS OF MILLIONS of pounds of raw materials through lightweighting and packaging reduction.
![recycling.png](https://static.wixstatic.com/media/a345c3_49efaa8d7b7b480683ce14534746b18f~mv2.png/v1/fill/w_85,h_84,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/recycling.png)
![](https://static.wixstatic.com/media/12c18de97a854bbe961f4b3d52f13b46.jpg/v1/fill/w_150,h_91,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/12c18de97a854bbe961f4b3d52f13b46.jpg)
![house.png](https://static.wixstatic.com/media/a345c3_3810166628844ac6a5120161ea803e00~mv2.png/v1/fill/w_117,h_79,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/house.png)
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